Dunn, S Watson; Barban, Arnold M <br/><br/>
Advertising: Its role in modern marketing 

 - 3 
 -  Dryden Press, Illinois  1974 
 - 630 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising management
<br/><br/><label>Dewey Class. No.: </label>PG 659.1  DUN-A3