Sherlekar, S A <br/><br/>
Modern marketing: A manual of marketing salesmanship and advertising 

 -  Himalaya Publishing House, Bombay  1981 
 - 598 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management
<br/><br/><label>Dewey Class. No.: </label>658.8  SHE-M