Phillips, Charles F; Duncan, Delbert J <br/><br/>
Marketing: Principles and methods 

 -  Richard D Irwin Inc, Illinois  1983 
 - 697 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management
<br/><br/><label>Dewey Class. No.: </label>658.8  PHI-M