Philippe Macval <br/><br/>
Integrated Marketing Communication 

 - 4 
 - New Delhi  Pearson  2018 
 - 480 
<br/><br/><label>ISBN: </label>9789332536845 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Commerce
<br/><br/><label>Dewey Class. No.: </label>658.802 PHI-I