Naresh K.Malhotra , Satyabhusan Dash <br/><br/>
Marketing Research:An Applied Oreientation 

 - 7th rev. ed. 
 - Noida  Pearson India Education Services Pvt.Ltd  2019 
 - 955p.  ill  22cm 
<br/><br/><label>ISBN: </label>9789353433291 
<br/><br/><label>Subjects--Topical Terms: </label><br/>General Management<br/>Marketing Research and analysis;Marketing Management
<br/><br/><label>Dewey Class. No.: </label>658.83 NAR-M