000 00377nam a2200145Ia 4500
008 170207s9999 xx 000 0 und d
082 _aPG 658.8 JOH-R
100 _aJohnson, Eugene M, Ed., et al.
245 _aReadings in contemporary marketing
260 _bDryden Press, Illinois
260 _c1977
300 _a347
650 _aMarketing management
942 _cBOOKS
999 _c18084
_d18084