000 00460nam a2200181Ia 4500
008 170207s9999 xx 000 0 und d
020 _a9788131709962
082 _aPG 659 CLO-I3
100 _aClow Kenneth
245 _aIntegrated Advertising, Promotion, and Marketing Communications
250 _a3
260 _bPearson Education
260 _c2007
300 _a537
365 _b525
650 _aAdvertising & public relations
942 _cBOOKS
999 _c47028
_d47028