000 00401nam a2200181Ia 4500
008 170207s9999 xx 000 0 und d
020 _a3540253602
082 _aPG 658.834 3 WAL-B1
100 _aWaldemar Philip
245 _aB2B Brand Management
250 _a1
260 _bspringer
260 _c2006
300 _a357
365 _b2596
650 _aBrand Management
942 _cBOOKS
999 _c47088
_d47088