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Services marketing: Integrating customer focus across the firm

By: Zeithaml, Valarie A; Bitner, Mary JoMaterial type: TextTextPublication details: TATA McGraw-Hill Publishing Co., New Delhi ; 2000Description: 620Subject(s): Marketing managementDDC classification: PG 658.8 ZEI-S
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Item type Current library Call number Status Date due Barcode
BOOKS BOOKS Fatima Mata National College Library Kollam
Available 067722

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